What is Precise Pricing™?
The Kelsey Group, REALTORS® uses a proprietary software program called Precise Pricing™ that does just that. By merging data from the REALTOR® only tax records, public county tax records and the Multiple Listing System, the software compiles an impressive set of data.
Precise Pricing creates an "Investment Market Overview. This detailed analysis reveals much more information than the CMA (Comparative Market Analysis) that is readily available from any REALTOR®
A CMA report provides information that can be used to compare the subject property to other homes.
The Investment Market Overview will show you many more details including what the current average return on investment any subdivision has historically achieved.
All REALTORS® are able to create a "Comparative Market Analysis" that looks like the example below.

The Kelsey Group, REALTORS® are the only REALTORS® in the country with access to Precise Pricing that will create an "Investment Market Overview" such as the example below. Both reports were run on the same day on the same subdivision with the same criteria.


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